
Yas Island
Middle East & Africa

A new chapter for Shanghai’s northern waterfront
Golden Bund is a competition-winning urban concept for the regeneration of the former Hudong Shipyard site on the eastern bank of the Huangpu River in Pudong, a 1.8km2 parcel within a wider 34.4km2 study area. Developed with SPC and KPMG, Benoy’s proposal positions the site as the northern anchor of the Huangpu’s development sequence following the Lujiazui Golden Triangle and Qiantan New Bund. The programme combines digital innovation, arts, cultural and sports facilities, heritage conservation and public riverfront within a mixed-use framework oriented around the site’s industrial past.

1.8km2 site (34.4km2 masterplan)
Industrial heritage as the design foundation
The Hudong Shipyard, founded in 1928, is one of China’s most significant shipbuilding facilities. It relocated to Changxing Island in 2023, opening one of the most historically layered parcels on the Huangpu for regeneration. The proposal selectively preserves shipyard structures of significant industrial character, adopting a different strategy for each building based on its spatial qualities and cultural significance. Along the riverfront, four successive groups of heritage façades along the riverfront echo the historic factory buildings on Fuxingdao Island across the water.
The masterplan is structured around three interconnected zones supported by a new river crossing, three transit-oriented rail stations and an extended riverfront pedestrian network. The proposal targets carbon neutrality by 2060 through six integrated low-carbon measures across energy generation, passive efficiency and building management. Golden Bund is positioned as a model for industrial waterfront regeneration: an identity drawn from the site’s shipbuilding heritage and a centre for digital innovation within Shanghai’s urban economy.
