Our People

As Associate Director of Branded Environments, Josh has experience designing and delivering wayfinding projects from inception through to implementation. He has a strong grounding in user-centred design, with over 13 years of signage and wayfinding experience. For the last seven years he has led the development of information systems, graphic solutions, and design strategies for a range of major transport projects. These include the Moscow Wayfinding Programme, which began with the city’s Metro system; a wayfinding strategy to harmonise multi-modal transport across the San Francisco Bay Area; and Interconnect Birmingham, an integrated pedestrian wayfinding and transport information system.